MARISSA M. LANTERMAN

Due to the COVID-19 pandemic, additional space was needed for students to spread out and study safely. The temporary structure that was erected to solve for this problem came with it’s own set of issues: The tent was drab and uninviting. The office of Development and Alumni relations commissioned us to develop an environmental concept to spruce up the space and make it more welcoming for students.

I worked with Xibitz to create replicas of the traditional alumni banners, and strung them throughout the space to bring the ceiling down and make the space feel less cavernous. At the end of each tent, custom temporary wallpaper and magnetic columns were applied to mimic the neo-classical style of the rest of campus and create a collegiate club feel in the tent.

Johns Hopkins University undergraduate admissions needed to refresh the packet students receive upon being admitted to the university. This item represents a priceless touchpoint with applicants and future alumni, as the accept packet often becomes a keepsake for families, and is the prospective students introduction into their new community.

Admissions wanted to represent the celebratory nature of the moment and the impressive feat of being in the 11% of applicant accepted in a given year.

The design of the folder focuses on simplicity of imagery, utilizes unique folds, and high-touch production finishes to create a keepsake folder that applicants will be thrilled to interact with.

Students returned to Homewood Campus for the Spring Semester, after spending almost a year learning remotely due to the COVID-19 pandemic. This large scale signage was developed to promote the social responsibility principles of the JHNEEDSU campaign. Messages are integrated into highly visible and highly trafficked areas of campus for maximum impact.

JHNEEDSU is a social behavioral change campaign developed in coordination with Johns Hopkins Center for Communication Programs. The visual identity was developed to be versatile system applied enterprise-wide to signage, emails, print, swag, and ads. The system has been used widely across the Johns Hopkins enterprise to ensure a safe return to in-person activities.

The Bryn Mawr School, Art Direction, Design and Layout

Bloom is a unique admissions magazine meant to present Bryn Mawr’s rich landscape of academic, social, and extracurricular opportunities to prospective applicants. Conceived in the summer of 2018 in partnership with Skelton Design. All photography, layout and illustration is managed internally.

Designer

Applicants to the school receive this package upon acceptance. A tyvek mailer is stuffed with a folder and a small gift. The folder is foil stamped and contains a congratulatory letter and information for families about next steps. The Mawrtian Spirit Starter Kit contains items for the student’s first spirit day. Mardi gras beads, green nail polish, and temporary tattoos.

The Bryn Mawr School, Art Direction and Design

Communiqué is the Bryn Mawr School's Annual Alumnae Magazine. Redesigned in 2016 in partnership with Skelton Design. 

Orange Element, Designer

Chaney Enterprises is a major concrete manufacturer and contractor in the Mid-Atlantic region. The company felt that it's existing logo had begun to appear dated, and turned to Orange Element for an updated take on their existing brand.

The new brand brings the Chaney name front and center as the focal point of the primary lock-up. An updated version of Chaney CE mark is included, and used as a design element across brand collateral.  

Orange Element, Designer

OneMain Financial is a financial institution that turns to Orange Element for creation of a variety of web and direct mail marketing pieces.  

Orange Element, Lead Designer

A new logo and system of brand guidelines created for Pacer Consulting. Pacer was also in need of development of a basic website through an existing content management system. 

Freelance, Designer

HealthCare Access Maryland is a non profit that serves as the Baltimore City Connector for the Maryland Health Connection. The annual report showcases programs and agency achievements. The report is printed in a limited run, and displayed as a pdf on the agency website. 

Freelance, Designer

A variety of posters created for local events, fun, and free admission to swing dancing events.